Why blog?

Why blog? It’s a good question, and one we talked about quite a bit around the studio. We’ve decided to blog for a few reasons.

First, we’re deeply interested in the technologies surrounding Web 2.0. We’ve been working with RSS feeds, podcasts, and we’ve even begun developing Widgets. In addition, personally, I’ve been looking at Web 2.0 technologies including blogging for a workshop and paper (with Kevin Von Appen and Bryan Kennedy) for the Museums and Web Conference and for a course that I’ll be teaching at the Cultural Resource Management Program at the Unversity of Victoria.

Another reason is to share some of the things we find as we work here at Ideum. Whether we are developing Web sites or exhibits, taking photographs or shooting video–there are always things that we learn that we’d like share.

Also we want to blog to learn more about this technology and its potential use. After all, we all learn best by doing.

Finally, there is a recognition that the “blogosphere” is its own space (and if you’re not in it you’re invisible). Search engines such as Technorati, Feedster, Blogdigger, and Ice Rocket search only blogs. The remarkable growth of the blogs doubling every 5 months makes the technology hard to ignore (although museums are doing their best, more on that in a future post). According to the Pew Internet & American Life a new blog is created every 5.8 seconds.

So, there you have it. This is our 5.8 seconds to shine. We’ve staked our claim in the blogosphere.


The ideum blog appears off the chart on the right. We would probably be something like the six-millionth Weblog.

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